The Leadership Evolution

For over two decades, REALSTAR Premier Group has built its name on deep expertise in Singapore’s landed property market, particularly in the Good Class Bungalow and luxury segments.

 

The firm was established by Founder, Mr William Wong, whose early vision shaped REALSTAR into a specialist agency focused exclusively on landed homes. His emphasis on integrity, market knowledge, and disciplined advisory standards laid the foundation for what the brand represents today, trusted counsel in one of Singapore’s most discerning property sectors.

 

“Landed real estate is the crown jewel of Singapore’s property market. To represent it is a privilege. To master it is a lifelong pursuit.”
William Wong, Founder 

 

The Leadership Evolution

 

As REALSTAR continues to evolve, 2023 marked a significant milestone with the appointment of Julian Yip as Managing Director. Having been with REALSTAR since day one, Julian’s journey mirrors the company’s own growth story. He has worked across market cycles, built relationships within the landed community, and played an instrumental role in strengthening the firm’s positioning in both the prime central and sought-after east districts.

 

This leadership transition signals continuity with momentum. While the founding principles remain firmly intact, Julian’s appointment represents a forward-looking chapter, focused on sharpening strategic direction, empowering the next generation of associates, and reinforcing REALSTAR’s standing as Singapore’s leading landed property specialist.

 

“Our strength has always been our people. As we step into the next chapter, we are building a culture that empowers, challenges, and inspires the next generation of landed specialists.”

Julian Yip, Managing Director

 

Today, REALSTAR stands not only on its founding vision, but on a collective leadership that is committed to sustained excellence, market depth, and long-term client relationships across generations.

A Track Record Anchored By Market Benchmarks

In a market where landed homes are scarce and quality drives outcomes, Realstar Premier Group has built its standing through transactions that go on to shape pricing benchmarks in tightly held residential enclaves.

 

In 2025, Realstar accounted for 62% of all GCB transactions, nearly doubling its market share from 2024. Within the Central District, the firm was involved in over 30% of landed home transactions, underscoring its position as one of the most active boutique specialists operating within Singapore’s prime landed residential segment. 

 

In a market where annual GCB transactions are typically measured in only a few dozen deals, such concentration reflects depth of access and long-standing client relationships, rather than scale-driven brokerage.

This leadership has been reinforced by a series of record-setting transactions across both the Core Central Region (CCR) and the East District in recent years. In 2023, Realstar brokered the landmark sale of three GCBs at 42, 42A and 42B Nassim Road for a combined $206.7 million. The transaction achieved a land rate of approximately $4,500 per square foot, surpassing the previous benchmark of $4,291 psf set in 2022 for a nearby Cluny Hill property.

 

Momentum continued in 2024, when Realstar sold a freehold GCB at Tanglin Hill for close to $93.9 million, translating to nearly $6,200 psf on a land area of 15,150 sq ft. This transaction established a new record land rate for the GCB segment, reaffirming sustained demand for prime central land even amid broader market recalibrations.

 

Beyond the CCR, Realstar has also played a defining role in setting price benchmarks in the East District, where landed supply remains structurally limited. In 2023, the firm brokered the sale of a 25,680 sq ft land plot along Wilkinson Road, marketed as the largest available site in the enclave. The property was transacted for $55.5 million, or $2,161 psf, setting a new pricing benchmark for landed plots in District 15 at the time.

 

More recently, in 2025, Realstar sold two brand-new bungalows along Branksome Road at an average land rate of $3,495 psf, establishing a new high for landed homes in the district. These transactions highlighted a growing trend where buyers are increasingly willing to pay premiums for modern, freehold landed homes in established east-side neighbourhoods with limited new supply.

 

Taken together, these outcomes reflect a consistent pattern. In segments where pricing is shaped by scarcity, discretion and long-term fundamentals, Realstar’s role has been that of a specialist advisor operating at the point where market benchmarks are formed, rather than following them.

Commanding Presence in Singapore’s Prime Landed Districts

Realstar Premier Group has established an unparalleled reputation in Singapore’s most prestigious landed enclaves. From the lush avenues of Bukit Timah to the stately residences of Nassim and Tanglin, and the heritage-rich charm of East Coast’s District 15, we are the trusted specialists in the landed property market.

Our dominance in key residential districts, including District 10 (Bukit Timah, Holland, Tanglin), District 11 (Novena, Newton, Watten Estate), and District 15 (East Coast, Meyer, Katong), is backed by a transaction volume exceeding over $19 billion to date.

Specialist in Landed Real Estate
As Singapore’s foremost landed property agency, we offer unrivalled knowledge of zoning regulations, redevelopment potential, and buyer demographics—insights essential to commanding top value for your home.

Exceptional Marketing for Exceptional Homes
We craft bespoke marketing strategies that elevate your property’s profile across digital, print, and private channels — leveraging professional videography, drone showcases, and targeted exposure on premium platforms.

Access to Qualified, High-Net-Worth Buyers
With a curated network of affluent local and international buyers, family offices, and developers, we bring your home directly to those who recognise its true worth.

Track Record of Record-Setting Deals
From achieving landmark prices at Nassim, Tanglin Hill, and Meyer Road, to securing rare off-market transactions, our results speak volumes.

Confidentiality with Integrity
We operate with discretion and finesse—delivering results without compromising on privacy.